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Textbook Trends: U.S College Students | Steel Advertising
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Textbook Trends: U.S College Students

Digital platforms have fundamentally transformed the college experience. Many families know that when a child leaves for college they are going to have a vast amount of information at their fingertips. Course textbooks are one of those sources that have the reputation for being easily accessible and inexpensive. However, old school format is still very popular among U.S. students, even with the option for digital or e-books. Read more about this trend here.