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Healthcare Marketing and Advertising

Today, healthcare marketing and advertising takes a lot more than creativity.

From health plans to multispecialty clinics, we understand the intricacies involved in healthcare marketing and advertising.

Steel Advertising’s dedicated healthcare marketing and advertising team has robust experience marketing in the healthcare industry with clients ranging across health plans, hospital networks, multispecialty clinics, and devices. Healthcare marketing is complicated by heavy privacy, procedural, and legal concerns unique to the industry. Our team folds our extensive expertise, industry knowledge, and understanding of the decision making dynamics of the target market into beautifully executed work that consistently gets proven results which exceed expectations, time and again.

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Achieving 10% Growth in Market Share

Branding & Enrollment Campaign

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Increasing Web Traffic 300% in One Month

Brand Awareness Campaign

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Increasing Applications 700% in Six Months

Direct Response Campaign

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Our healthcare marketing case studies are amazing.

When you combine an insight-driven process with decades of industry experience, the result is a marketing team capable of amazing results. At Steel, we’re proud of the return on advertising dollars invested we regularly generate for our clients.

See how we helped FramesDirect.com achieve a 40% increase in revenue.

Find out how Steel helped US Family Health Plan increase applications by 700%.

Read about how we increased Austin Cancer Center’s web traffic by over 300% in the first month.

Compliance experience counts in healthcare marketing.

Among the dozens of factors that make healthcare marketing and advertising a unique discipline, compliance creates the greatest challenges. Overlapping layers of privacy requirements, security concerns, legal limitations, language restrictions, and accessibility mandates make experience key to elegant execution. Steel maintains important accreditations for healthcare work in both the private and public sector. We are DIR Approved, HIPAA compliant, and have experience working with both state and federal agencies.

10%

Increase in market share

SEE HOW WE DID IT

Notable Clients and Experience

From devices to services, providers to insurance, public service to private practice, in Texas and nationwide, Steel has the  experience to understand the intricacies and complexities of healthcare marketing and advertising.

Healthcare Marketing and Advertising | Abbott LogoHealthcare Marketing and Advertising | AetnaHealthcare Marketing and Advertising | ALK

Healthcare Marketing and Advertising | CHRISTUS Health PlanHealthcare Marketing and Advertising | FramesDirect.com

Healthcare Marketing and Advertising | Charles H. Hood Foundation

Healthcare Marketing and Advertising | ottobock.

Healthcare Marketing and Advertising | Austin Cancer CenterHealthcare Marketing and Advertising | HCA HealthcareHealthcare Marketing and Advertising | Allegiance Mobile Health

Healthcare Marketing and Advertising | Community Health Choice

Healthcare Marketing and Advertising | University of Texas Health Science Center at HoustonHealthcare Marketing and Advertising | Kinetic Concepts Inc.

Healthcare Marketing and Advertising | Brain Sentinel

Healthcare Marketing and Advertising | Texas Health and Human Services Department

Austin Cancer Center logo

93%

increase in monthly web traffic

SEE HOW WE DID IT