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    An unrecognizable person with a phone in their hands on a table littered with paperclips, pencils, and notebooks. The phone screen has a microphone icon and the words "speak now" on it
    Voice Revolution: A Checklist of What to Actually Do to be Optimized for Voice All
    March 5, 2019

    Voice Revolution: A Checklist of What to Actually Do to be Optimized for Voice

    Forbes predicts that by 2020, a whopping 50% of all searches will be voice. Is your Brand optimized for voice search? Younger audiences have higher adoption, but it’s not just…
    Emily Heller
    Love0
    How to Succeed with Social Ads: A Guide for Brands on Instagram"
    How to succeed with social ads: A guide for brands on Instagram Branding
    February 13, 2019

    How to succeed with social ads: A guide for brands on Instagram

    In the first post of this series, we covered Facebook. Now let’s talk about its hip(ster), visual-heavy sister platform – Instagram. First things first, a demographic birds-eye view of Instagram: Family Focused…
    Emily Heller 0
    Love0
    A tablet on a cluttered table, with the screen reading "Create Original, Persuasive, Natural, Useful, Informative Content"
    20 Headline Hacks for Content Marketers BrandingMarketing
    January 25, 2019

    20 Headline Hacks for Content Marketers

    We all know the power of content marketing, but it can takes a lot of power from you to turn out your own publication week after week - especially if…
    Emily Heller
    Love0
    The various smart speakers in the market, with their coordinating commands in a chat bubble above them.
    Voice Recognition: A Huge Opportunity for Local Health Care Providers All
    January 9, 2019

    Voice Recognition: A Huge Opportunity for Local Health Care Providers

    Voice recognition is becoming a normal part of how we interact with technology.  Have you ever caught yourself asking Siri, Google Home or Alexa for store hours of your favorite…
    Emily Heller
    Love0
    Fisher-Price Instagram page
    Instagram Shoppable Posts: How do they work, and why does your brand need it? Marketing
    December 26, 2018

    Instagram Shoppable Posts: How do they work, and why does your brand need it?

    Instagram shoppable posts are changing the way that people shop, especially on mobile. This feature is the first tool that allows e-commerce stores to drive organic traffic from Instagram to…
    Emily Heller
    Love0
    A man with earbuds in looking at a grocery item
    10 Specialty Food and Grocery Shopping Habits of Millennials All
    December 4, 2018

    10 Specialty Food and Grocery Shopping Habits of Millennials

    GenX shoppers are currently the highest spenders in grocery, but Millennials will likely pass them up within the next decade as their families grow. Despite shopping more often across all…
    Emily Heller
    Love0
    An Instagram post of a woman in a car with various merchandise items from "Bumble"
    Top 3 Marketing Tactics to Reach College Students Today Marketing
    November 19, 2018

    Top 3 Marketing Tactics to Reach College Students Today

    These days college students seem to have less time than ever on their hands so it’s more challenging than ever to reach them effectively and not blow the budget. Keep…
    Emily Heller
    Love0
    A laptop displaying analytical data on a table, with two unrecognizable people standing around it.
    Stop Driving Customers From Your Health Plan Website! Web Development
    October 22, 2018

    Stop Driving Customers From Your Health Plan Website!

    Getting coverage for health insurance can be a tedious task. Many consumers’ biggest gripes start at the website. These tips can help you avoid some common potholes. Consumers Need a…
    Emily Heller
    Love0
    A mother and her young son laying in bed. The boy is viewing something on his tablet while his mother is asleep
    How to Be Specific on Social: Facebook BrandingMarketing
    October 16, 2018

    How to Be Specific on Social: Facebook

    Analyzing the algorithm, defining best practices, and showing you how your brand should be advertising on Facebook. Social media companies like Facebook, Instagram, Twitter, and LinkedIn are captivating our culture.…
    Emily Heller
    Love0
    The various smart speakers in the market, with their coordinating commands in a chat bubble above them.
    Use Alexa to Win More Family Consumers (before your competition does it!) Marketing
    October 8, 2018

    Use Alexa to Win More Family Consumers (before your competition does it!)

    Amazon Alexa Flash Briefings offer a new medium to get into your target audience’s homes every day. The Flash Briefing Skill is an addition to the Alexa Skills Kit (ASK)…
    Emily Heller
    Love0
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    6414 Bee Caves Rd.

    Suite B

    Austin, TX 78746

    [email protected]

    512.387.5231

     

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      • Strategic Website Development
    • Our Work
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      • Blog
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    • Contact

    Steel Advertising

    6414 Bee Caves Rd.
    Suite B
    Austin, TX 78746

    512.387.5231

    [email protected]